Daily operations, designed for you.
Built by landscapers, to help landscapers
We’ve been in your boots. That’s why we’ve focused on daily-planning that’s dialed into your reality and taken the pen-and-paper processes you love and made them easier to share, track, and adapt. We don’t change the way you work, we just make that work a lot easier.
For Morning Dispatch
The dispatch board you know, but from anywhere
CrewHero’s dispatch board feels just like the one in your office, but unlike the board in your office you can update schedules on the fly, access them from the field, and keep your crews moving without missing a beat.
For Shop techs
Simplify repairs, and keep crews moving
Frontline mad their equipment isn’t ready? Mechanics mad they’re being pestered by the frontline? Crew leads mad nothing’s getting done? Take the conflict out of repairs. In Fleet, mechanics can update progress on the fly, and leaders can set priorities to make sure the most important fixes get handled first.
For the frontline
Workflows that just work.
Take the hassle out of scheduling, time-off requests, and approvals. Crews and managers get clear, easy-to-use workflows that make sure everyone stays on the same page. No more confusion, no more last-minute scheduling messes.
Team
Meet our crew
We’re rolling out CrewHero with landscaping crews across New England. Want in? Sign up for early access, test it out, and help shape the tools that make your workday easier.
Dave Fairburn
Founder & CEO
From mowing lawns to leading crews, managing operations, and scaling North Point Outdoors to 120+ team members with 99% retention and $20M AR, we learned one thing—success starts with happy frontline teams. By reducing daily chaos, addressing their needs, streamlining communication, and equipping them with the right tools, we eliminate the frustrations that drive them away.
CrewHero was built for the men and women who lace up their work boots and make it happen every day. Underserved by CRMs, whiteboards, and group texts, they are the backbone of a landscape operation—CrewHero is here to support them.
Geo Guidetti
Cofounder & CTO
The technical backbone of CrewHero, Geo built the platform from the ground up, blending smart systems with human-centered technology. With over a decade of startup experience and a background in mechanical engineering, he designs solutions that are simple, sustainable, and built to help people—not exploit them. When not building, he’s chasing fresh powder on his snowboard, exploring new places, or battling with tangled cables.
Andrew Pelkey
Cofounder & Advisor
Andrew is the Co-Founder and COO of North Point Outdoors, leading operations and team development. His focus on efficiency and culture has helped grow the company into a top New England landscape firm. Andrew’s hands-on leadership drives streamlined processes and exceptional service. As a hands-on operator of the process that became the basis of CrewHero, Andrew is passionate about supporting the industry with our features and mission.
Peter Jones
Cofounder & CPO
As the designer and architect of CrewHero’s user experience, Peter is passionate about turning complex operations into intuitive, seamless interactions. With over a decade of experience building products that have helped thousands of small businesses grow, he brings a rare blend of UX, game design, and operational efficiency. He lives in the heart of New England with his wife, and two kids. Together they maintain the charm of a 1913 homestead.
Apply for early access
We’re testing CrewHero with landscaping crews across New England.
Want in? Sign up for early access, put it to the test, and help shape the tools that make running your business easier.
